as allowed us to involve other product sectors. Creativity is essentially innovation. You always have to do something that no one has ever done before,”said Stefano Seletti, SELETTI’s Creative Director & CEO.

Curious X: Sensorium Piazza will be staged at Opificio 31, inside Tortona Rocks, open to visitors from April 8 to 13 2025 from 10:00 to 21:00 CEST each day.

For adult smokers looking for more information on smoke-free alternatives to continued smoking, please visithttps://www.iqos.com.

IMPORTANT INFORMATION:IQOSis not risk-free and provides nicotine, which is addictive.

Philip Morris International: Delivering a Smoke-Free Future
Philip Morris International is a leading international tobacco company, actively delivering a smoke-free future and evolving its portfolio for the long term to include products outside of the tobacco and nicotine sector. The company’s current product portfolio primarily consists of cigarett
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