"Working with Visa Consulting & Analytics gave VyStar access to Visa’s scale, crypto expertise, and specialized consulting talent—a combination that is hard to match in the consulting world," said Lauren Morrison, vice president, Payments Products, VyStar. "The VCA team provided practical insights and tailored recommendations that helped us deepen our understanding of the stablecoin landscape and its potential relevance to our members. This engagement allowed us to explore opportunities thoughtfully and shape an informed strategy."

The services are part of Visa’s longstanding leadership in modernizing global payments through blockchain and stablecoin technology. In 2023, Visa became one of the first major payments networks to pilot stablecoin settlement using USDC. Now, Visa has more than 130 stablecoin-linked card issuing programs in over 40 countries. Additionally, Visa Direct’s latest pilots will enable qualified busines
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